Mail Your Groceries
My mom was very excited the day I got my drivers license…no seriously. We lived in a small town and she was glad that I could now drive to the local grocery store and pick up things for her. The USPS is making getting groceries even easier than that.
The USPS is looking to partner with Amazon to deliver groceries to a person’s door. Here’s more on the plans being put in place:
The Postal Service recently asked the Postal Regulatory Commission to let it expand its test with Amazon into a broader 2-year test available to other retailers. Under the test, retailers would drop off their grocery orders in color-schemed tote bags at local post offices between 1:30 a.m. and 2:30 a.m. Postal officials would map out the day’s deliveries and then city carrier assistants would load the trucks and deliver the totes between 3 a.m. and 7 a.m., leaving them at front doors. The carriers would use iPhones to scan for tracking purposes.
Given Americans’ love affair with food, grocery delivery seems like a safe bet. But it’s a fragmented market and some players already have a foothold in certain cities. Peapod, Instacart, and Fresh Direct are fairly well-established in some locations and work with many of the big name grocery stores. Walmart with its Walmart to Go and Safeway are testing delivery of groceries from their own stores in select cities.
Still the Postal Service, with its local presence and national reach, brings expertise as a delivery company to the table. Its ability to “dynamically route” the deliveries each day based on supply also helps. That is, it can adjust deliveries and routes as needed to achieve the greatest route density, which is critical to success. Further, this service would allow the Postal Service to use delivery vehicles when they normally sit idle, although extra wear and tear on its aging fleet could prove problematic.