What Info Can $25 Buy?

Information has a monetary value. Information used correctly can generate money. The better information you have, the greater the likelihood that it cost money. The trick these days is getting the information. Here’s what some survey responders said they would give up for $25.

For $25:
96% – Would demo a product or service if approached in a public setting

91% – Take a 10-minute survey via smartphone
78% – Get a quote online
74% – Get a quote in-home
77% – Participate in a 1-hour in-store sales presentation
54% – Participate in a 2-hour focus group

(via Marketing Charts)

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